Elevating Local, National, and Franchise Brands With Expert Paid Advertising Solutions From Google, YouTube, Meta, & TikTok
Google Ads +159% leads, -50% cost per lead for 7-figure marketing agency struggling to get qualified prospects...
Drove 27,000+ leads @ $4.19 avg CPA for home services clients in 1 year!
Webinar leads @ $10.69 avg CPA for SaaS client in aesthetics space
"I grew my med spa 36% year over year, we're having record months, and I began expanding to multiple locations."~Dr. Mike Woo-Ming @ Executive Med Spa in Southern CA
Case study: Helping Calgary's Top Dog Trainers Grow To 7-Figures
Case study: Delivering Up To 20:1 ROI For Concrete Coatings Company
Google Ads (Search, Display, Video, & Demand Gen Specialists)
YouTube Ads
Meta Ads (FB + IG)
TikTok Ads
Pinterest Ads
Native Ads, & more!
"My business had been stagnant at the same sales level for 2-1/2 years... By the end of the year I ended with a 34% increase! ...Best advertising dollars I've ever spent!"~Marty R. @ Heaven's Best Carpet Cleaning in Cedar Rapids, IA
Website Design (Wordpress & Elementor Specialists)
Search Engine Optimization
Local SEO & Google Business Profile Optimization
Social Media Management
Google Analytics, Tag Manager & Reporting Setup
CRM & custom integrations
"Reuben was extremely helpful in analyzing my local SEO and google business page. After providing a ton of value and information up front, he was very kind to connect me with one of his associates who specializes in my niche. His analysis pointed me in the right direction for digital marketing success, and I'm very grateful to have come across Reuben."~Zach Brooksher @ The Heinrich Team in Carmel-By-The-Sea, CA
Client: Arsenal Canine Academy – Calgary
Industry: Dog Training Services
Challenge: Generate consistent leads and fill training sessions across multiple service areas in a competitive niche
Arsenal Canine Academy partnered with SearchParty Marketing to scale up their dog training business using a smart, search-focused strategy. We launched a Google Ads campaign targeting high-intent keywords like “puppy training Calgary” and “dog obedience classes near me.” Our goal was simple: get Arsenal Canine Academy in front of local pet owners who were ready to book.We wrote the ads, built the landing pages, and optimized everything to get the most leads for the lowest cost.
Ad Spend: CA$2,841.62
Impressions: 18,338
Clicks: 994
Click-Through Rate (CTR): 5.42%
Average CPC: CA$2.86
Leads Generated: 57
Conversion Rate: 5.76%
Cost Per Lead: CA$49.66
In just one month, the campaign brought in 57 high-quality leads—filling Arsenal Canine Academy's training schedule and keeping their phone ringing with eager dog owners.
Over 90 days, this Google Ads campaign produced steady, reliable results:
| Month | Ad Spend | Clicks | Leads | Cost/Lead | Conv. Rate |
|---|---|---|---|---|---|
| April | CA$2,889.60 | 1,144 | 64 | CA$45.07 | 5.60% |
| May | CA$2,889.52 | 1,174 | 57 | CA$50.72 | 4.85% |
| June | CA$2,841.62 | 994 | 57 | CA$49.66 | 5.76% |
| Total | CA$8,620.74 | 3,312 | 178 | CA$48.35 avg | 5.38% avg |
Over the span of three months, Arsenal Canine Academy brought in 178 qualified leads, averaging just CA$48.35 per lead—a powerful return for any local business.
This is exactly the kind of growth Arsenal Canine Academy was aiming for: steady leads, a full calendar, and a system they can count on. Google Ads has become a driving force behind their business momentum—and we’re not stopping here. With ongoing optimizations, we’re working to make the results even stronger in the months ahead.
Let’s build a strategy that gets your phone ringing. Contact SearchParty Marketing today:
👉 https://gosearchparty.com/
Client: Concrete Adventures
Plan: GROWTH Plan
Industry: Decorative Concrete Coatings
Region: Southeastern U.S.
Concrete Adventures is a talented decorative concrete company based in the Southeast. They specialize in everything from concrete stains and overlays to polished floors, resinous coatings, and vertical concrete carving. But their online presence wasn’t keeping up with their craftsmanship.Their goals were clear:
Attract more high-quality leads
Increase brand visibility
Improve their website’s performance and conversion rate
Concrete Adventures signed up for our GROWTH Plan, which includes a total marketing package:1. Website Revamp: We rebuilt their website from the ground up—making it faster, more SEO-friendly, and optimized to convert visitors into leads.2. Google Ads Campaign: We launched a targeted Search Ads campaign focused on keywords like "concrete overlays near me" and "garage floor epoxy". We continuously optimized for performance—tweaking headlines, tightening geo-targeting, and filtering out junk clicks—so every dollar worked harder.
Overall Performance:
Impressions: 7,973
Clicks: 898
Ad Spend: $2,954.66
Average CPC: $3.29
Click-Through Rate (CTR): 11.26%
Conversion Rate: 9.69%
Leads Generated: 87
Cost Per Lead (CPL): $33.96
Month-by-Month:
April: 28 leads at $35.37 CPL
May: 26 leads at $38.61 CPL
June: 33 leads at $29.11 CPL
In just one month, the campaign brought in 57 high-quality leads—filling Arsenal Canine Academy's training schedule and keeping their phone ringing with eager dog owners.
Conversion-Driven Website: The updated site turned visitors into leads with clear messaging, professional visuals, and better mobile performance.
High-Intent Advertising: We focused on buyers actively searching for premium decorative concrete solutions—leading to CTRs over 11%.
Niche Targeting: We reached people actively searching for premium decorative concrete work—not just general contractors or tire kickers.
Improved CPL: As the campaign optimized, the cost per lead dropped nearly 25%—a great sign of long-term scalability.
High-Value Lead Focus: We don't just target garage floor epoxy keywords. We're also bringing in high-ticket jobs like pool deck resurfacing which allows our client to earn an incredibly high ROI compared to most home service companies.
In just three months, Concrete Adventures generated 87 solid leads from Google Ads, built a stronger online brand, and now has a website that truly reflects the quality of their work. They’ve gone from “hard to find online” to having a full-blown digital presence that books jobs and builds trust.Their Google Ads campaign is no longer an experiment—it’s a core part of how they book new jobs.
With momentum building, we’ll continue optimizing ad copy, targeting, and bidding strategies to push even more leads at lower costs. The goal? Keep Concrete Adventures growing without wasting a dollar.
Let’s talk. Contact us today at 👉 https://gosearchparty.com/
We'd love to chat with you! Book your discovery call now... (yes, this is a paid consultation! But don't worry - we will apply it to your 1st month of services if you become a client...)
This privacy policy has been compiled to better serve those who are concerned with how their ‘Personally Identifiable Information’ (PII) is being used online. PII, as described in US privacy law and information security, is information that can be used on its own or with other information to identify, contact, or locate a single person, or to identify an individual in context. Please read our privacy policy carefully to get a clear understanding of how we collect, use, protect or otherwise handle your Personally Identifiable Information in accordance with our website.What personal information do we collect from the people that visit our blog, website or app?When ordering or registering on our site, as appropriate, you may be asked to enter your name, email address, mailing address, phone number, credit card information or other details to help you with your experience.When do we collect information?We collect information from you when you subscribe to a newsletter, fill out a form, Use Live Chat or enter information on our site.Provide us with feedback on our products or servicesHow do we use your information?We may use the information we collect from you when you register, make a purchase, sign up for our newsletter, respond to a survey or marketing communication, surf the website, or use certain other site features in the following ways:To allow us to better service you in responding to your customer service requests.
To quickly process your transactions.
To ask for ratings and reviews of services or products
To follow up with them after correspondence (live chat, email or phone inquiries)How do we protect your information?We do not use vulnerability scanning and/or scanning to PCI standards.An external PCI compliant payment gateway handles all CC transactions.We do not use Malware Scanning.Your personal information is contained behind secured networks and is only accessible by a limited number of persons who have special access rights to such systems, and are required to keep the information confidential. In addition, all sensitive/credit information you supply is encrypted via Secure Socket Layer (SSL) technology.We implement a variety of security measures when a user places an order enters, submits, or accesses their information to maintain the safety of your personal information.All transactions are processed through a gateway provider and are not stored or processed on our servers.Do we use ‘cookies’?Yes. Cookies are small files that a site or its service provider transfers to your computer’s hard drive through your Web browser (if you allow) that enables the site’s or service provider’s systems to recognize your browser and capture and remember certain information. For instance, we use cookies to help us remember and process the items in your shopping cart. They are also used to help us understand your preferences based on previous or current site activity, which enables us to provide you with improved services. We also use cookies to help us compile aggregate data about site traffic and site interaction so that we can offer better site experiences and tools in the future.We use cookies to:Keep track of advertisements.
Compile aggregate data about site traffic and site interactions in order to offer better site experiences and tools in the future.
We may also use trusted third-party services that track this information on our behalf.You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. You do this through your browser settings. Since browser is a little different, look at your browser’s Help Menu to learn the correct way to modify your cookies.If you turn cookies off, Some of the features that make your site experience more efficient may not function properly. It won’t affect the user’s experience that make your site experience more efficient and may not function properly.Third-party disclosureNo mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.We do not sell, trade, or otherwise transfer to outside parties your Personally Identifiable Information unless we provide users with advance notice. This does not include website hosting partners and other parties who assist us in operating our website, conducting our business, or serving our users, so long as those parties agree to keep this information confidential. We may also release information when its release is appropriate to comply with the law, enforce our site policies, or protect ours or others’ rights, property or safety.However, non-personally identifiable visitor information may be provided to other parties for marketing, advertising, or other uses.Third-party linksOccasionally, at our discretion, we may include or offer third-party products or services on our website. These third-party sites have separate and independent privacy policies. We therefore have no responsibility or liability for the content and activities of these linked sites. Nonetheless, we seek to protect the integrity of our site and welcome any feedback about these sites.GoogleGoogle’s advertising requirements can be summed up by Google’s Advertising Principles. They are put in place to provide a positive experience for users. https://support.google.com/adwordspolicy/answer/1316548?hl=enWe use Google AdSense Advertising on our website.Google, as a third-party vendor, uses cookies to serve ads on our site. Google’s use of the DART cookie enables it to serve ads to our users based on previous visits to our site and other sites on the Internet. Users may opt-out of the use of the DART cookie by visiting the Google Ad and Content Network privacy policy.We have implemented the following:Demographics and Interests Reporting
We, along with third-party vendors such as Google use first-party cookies (such as the Google Analytics cookies) and third-party cookies (such as the DoubleClick cookie) or other third-party identifiers together to compile data regarding user interactions with ad impressions and other ad service functions as they relate to our website.Opting out:Users can set preferences for how Google advertises to you using the Google Ad Settings page. Alternatively, you can opt out by visiting the Network Advertising Initiative Opt Out page or by using the Google Analytics Opt Out Browser add on.California Online Privacy Protection ActCalOPPA is the first state law in the nation to require commercial websites and online services to post a privacy policy. The law’s reach stretches well beyond California to require any person or company in the United States (and conceivably the world) that operates websites collecting Personally Identifiable Information from California consumers to post a conspicuous privacy policy on its website stating exactly the information being collected and those individuals or companies with whom it is being shared. – See more at: http://consumercal.org/california-online-privacy-protection-act-caloppa/#sthash.0FdRbT51.dpufAccording to CalOPPA, we agree to the following:Users can visit our site anonymously.Once this privacy policy is created, we will add a link to it on our home page or as a minimum, on the first significant page after entering our website.Our Privacy Policy link includes the word ‘Privacy’ and can easily be found on the page specified above.You will be notified of any Privacy Policy changes:On our Privacy Policy PageCan change your personal information:By emailing usHow does our site handle Do Not Track signals?We honor Do Not Track signals and Do Not Track, plant cookies, or use advertising when a Do Not Track (DNT) browser mechanism is in place.Does our site allow third-party behavioral tracking?It’s also important to note that we allow third-party behavioral trackingCOPPA (Children Online Privacy Protection Act)When it comes to the collection of personal information from children under the age of 13 years old, the Children’s Online Privacy Protection Act (COPPA) puts parents in control. The Federal Trade Commission, United States’ consumer protection agency, enforces the COPPA Rule, which spells out what operators of websites and online services must do to protect children’s privacy and safety online.We do not specifically market to children under the age of 13 years old.Fair Information PracticesThe Fair Information Practices Principles form the backbone of privacy law in the United States and the concepts they include have played a significant role in the development of data protection laws around the globe. Understanding the Fair Information Practice Principles and how they should be implemented is critical to comply with the various privacy laws that protect personal information.In order to be in line with Fair Information Practices we will take the following responsive action, should a data breach occur:We will notify you via emailWithin 7 business days
We also agree to the Individual Redress Principle which requires that individuals have the right to legally pursue enforceable rights against data collectors and processors who fail to adhere to the law. This principle requires not only that individuals have enforceable rights against data users, but also that individuals have recourse to courts or government agencies to investigate and/or prosecute non-compliance by data processors.CAN SPAM ActThe CAN-SPAM Act is a law that sets the rules for commercial email, establishes requirements for commercial messages, gives recipients the right to have emails stopped from being sent to them, and spells out tough penalties for violations.We collect your email address in order to:Send information, respond to inquiries, and/or other requests or questions.
Market to our mailing list or continue to send emails to our clients after the original transaction has occurred.
To be in accordance with CAN-SPAM, we agree to the following:Not use false or misleading subjects or email addresses.
Identify the message as an advertisement in some reasonable way.
Include the physical address of our business or site headquarters.
Monitor third-party email marketing services for compliance, if one is used.
Honor opt-out/unsubscribe requests quickly.
Allow users to unsubscribe by using the link at the bottom of each email.
If at any time you would like to unsubscribe from receiving future emails, you can email us at reuben@goseachparty.com and we will promptly remove you from ALL correspondence.Contacting UsIf there are any questions regarding this privacy policy, you may contact us using the information below.Reuben Rock / SearchParty Marketing LLC
2721 SW Trenton St #46431
Seattle, WA 98126Last Edited on 2025-10-28
Last updated: October 28, 2025Please read these Terms of Service (“Terms”, “Terms of Service”) carefully before using the https://gosearchparty.com/ website (the “Service”) operated by SearchParty Marketing LLC (“us”, “we”, or “our”).Your access to and use of the Service is conditioned on your acceptance of and compliance with these Terms. These Terms apply to all visitors, users and others who access or use the Service.By accessing or using the Service you agree to be bound by these Terms. If you disagree with any part of the terms then you may not access the Service. Terms of Service for GoSearchParty.com based on the Terms of Service example from TermsFeed.SMS Text Message Terms of ServiceBy opting in to our SMS Text Message Service, you will receive messages for updates, customer care, and marketing messages.You can cancel the SMS service at any time. Simply text “STOP” to the shortcode. Upon sending “STOP,” we will confirm your unsubscribe status via SMS. Following this confirmation, you will no longer receive SMS messages from us. To rejoin, sign up as you did initially, and we will resume sending SMS messages to you.
If you experience issues with the messaging program, reply with the keyword HELP for more assistance, or reach out directly to reuben@gosearchparty.com or (901) 606-4175.
Carriers are not liable for delayed or undelivered messages.
As always, message and data rates may apply for messages sent to you from us and to us from you. Message frequency may vary. For questions about your text plan or data plan, contact your wireless provider.
For privacy-related inquiries, please refer to our privacy policy: Privacy PolicyLinks To Other Web SitesOur Service may contain links to third-party web sites or services that are not owned or controlled by SearchParty Marketing LLC.SearchParty Marketing LLC has no control over, and assumes no responsibility for, the content, privacy policies, or practices of any third party web sites or services. You further acknowledge and agree that SearchParty Marketing LLC shall not be responsible or liable, directly or indirectly, for any damage or loss caused or alleged to be caused by or in connection with use of or reliance on any such content, goods or services available on or through any such web sites or services.We strongly advise you to read the terms and conditions and privacy policies of any third-party web sites or services that you visit.Governing LawThese Terms shall be governed and construed in accordance with the laws of Washington, United States, without regard to its conflict of law provisions.Our failure to enforce any right or provision of these Terms will not be considered a waiver of those rights. If any provision of these Terms is held to be invalid or unenforceable by a court, the remaining provisions of these Terms will remain in effect. These Terms constitute the entire agreement between us regarding our Service, and supersede and replace any prior agreements we might have between us regarding the Service.Arbitration of Disputes(a) The parties agree that any dispute or claim in law or equity arising between them regarding this Agreement, including any dispute regarding the enforceability or applicability of this arbitration provision, shall be decided by neutral, binding arbitration conducted in Tacoma, WA. The arbitrator shall be a retired judge, justice, or an attorney with at least ten (10) years of legal experience relating to the subject matter of this Agreement, unless the parties mutually agree otherwise, who shall render an award in accordance with the substantive laws of Washington. In all other respects, the arbitration shall be conducted in accordance with the rules and procedures of the American Arbitration Association, subject to the parties being allowed limited discovery. Judgment upon the award of the arbitrator(s) may be entered in any court having jurisdiction.NOTICE: BY USING THE SOFTWARE YOU ARE AGREEING TO HAVE ANY DISPUTE ARISING OUT OF THE MATTERS INCLUDED IN THIS “ARBITRATION OF DISPUTES” PROVISION DECIDED BY NEUTRAL ARBITRATION AND YOU ARE GIVING UP ANY RIGHTS YOU MIGHT POSSESS TO HAVE THE DISPUTE LITIGATED IN A COURT OR JURY TRIAL. YOU ARE GIVING UP YOUR JUDICIAL RIGHTS TO DISCOVERY AND APPEAL, UNLESS THOSE RIGHTS ARE SPECIFICALLY INCLUDED IN THE “ARBITRATION OF DISPUTES” PROVISION. IF YOU REFUSE TO SUBMIT TO ARBITRATION AFTER AGREEING TO THIS PROVISION YOU MAY BE COMPELLED TO ARBITRATE ANYHOW PURSUANT TO A COURT ORDER. YOUR AGREEMENT TO THIS ARBITRATION PROVISION IS VOLUNTARY. IF YOU DO NOT WISH TO AGREE TO ARBITRATION, THEN YOU MAY NOT USE THIS SOFTWARE.CLASS ACTION WAIVERANY LEGAL ACTION OR ARBITRATION ARISING IN CONNECTION WITH THE USE OF THE SOFTWARE OR THIS AGREEMENT MUST BE ON AN INDIVIDUAL BASIS. THIS MEANS NEITHER YOU NOR WE MAY JOIN OR CONSOLIDATE CLAIMS BY OR AGAINST OTHER CUSTOMERS, OR LITIGATE IN COURT OR ARBITRATE ANY CLAIMS AS A REPRESENTATIVE OR MEMBER OF A CLASS OR IN A PRIVATE ATTORNEY GENERAL CAPACITY.ChangesWe reserve the right, at our sole discretion, to modify or replace these Terms at any time. If a revision is material we will try to provide at least 30 days notice prior to any new terms taking effect. What constitutes a material change will be determined at our sole discretion.By continuing to access or use our Service after those revisions become effective, you agree to be bound by the revised terms. If you do not agree to the new terms, please stop using the Service.Contact UsIf you have any questions about these Terms, please contact us.Reuben Rock / SearchParty Marketing LLC
2721 SW Trenton St #46431
Seattle, WA 98126